The usability of a website is one of the most important criteria that people use to judge the credibility of a company and users make this judgement in less than two seconds according to studies. Ensuring that your website provides a positive user experience is vital and the best way to know whether this is the case is to get web design feedback from users.
Following are some methods for doing this:
• Provide a feedback page or questionnaire for users to give their opinion on the site’s usability
• Look at competitor websites to see how they are designed
• Make sure your navigation tools are useful and intuitive
• Use readable fonts and a consistent color scheme
• Structure your content (with headings, subheadings, text chunks and breakaways) so that it can be easily scanned by the user
• Make sure that the website provide a consistent brand message throughout