If you’re looking for an employee engagement speaker, it’s important to know who they are and what their qualifications are. Generally, employee engagement speakers fall into two main categories: those seeking to establish themselves as an authority on the subject and those with a sales presentation built around engaging employees.
The business reasons behind establishing yourself as an authority can vary widely from wanting to promote your business or product to understanding the topic well enough that you can write about it or speak about it at conferences. You may be able to land consulting gigs or other speaking engagements if you’re seen as a recognized expert in your field. However, this isn’t always a merit-based process — some people simply hire “name” speakers for the perceived credibility alone.
Sales presentations are more about using charm and hype in an entertaining manner to convince the audience that they need your product or service. These types of employee engagement speakers often have a track record of success, though they may or may not be experts in their field.
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